About Us

Our Company

Welcome to J & J Sports. Located in Thunder Bay Ontario, we have been in business for over 30 years; serving our home town and customers from Dryden, Marathon, Nipigon, Sioux Lookout, Kenora, Fort Frances, Sault Ste. Marie and beyond. Our small family owned company has a big product line up and knowledgeable staff to make your experience here easy, educational and exciting.

Selling Honda, Suzuki and Polaris we have what you need for every season. Whether a Honda generator for the house or camp, a Suzuki ATV to tame the rugged outdoors, or a Polaris snowmobile to enjoy the winter, we have got it all. We also have a great parts and service department to keep your machines running smoothly. With very helpful and experienced staff, you know your equipment is in good care. From the moment you arrive, our goal is to meet your needs; we are built on excellent customer service, hard work and evolving knowledge.

Feel free to call or stop in—we're always ready to help!

Honda bike and sxs staff 1

Honda bike staff

Honda Lawn 2017

Honda Gens 2017


Our Customers

At J&J Sports, we are happy when our customers are happy! We strive to meet your expectations and reach beyond them. We understand that buying a new machine is a big and fun step and servicing your machine is important and essential. We want you to feel comfortable and informed. For many years now we have had the pleasure of working with some really wonderful customers and are always excited to welcome new customers to the family.

Check out some of our happy customers and their awesome machines!

beautiful new bike

brand new rzr

new quads

New rzr

New quad

new quad new rims

Polaris 900

Honda Whitehurst

Little One

Ranger Dicaire

Polaris Sayers

Ranger Maki

Suzuki GSX Fournier

RZR Micheli

Suzuki GSX Witiluk

Let's Ride!

We also host Demo rides here at J&J Sports! Be sure to check our site throughout the year to join in.

Suzuki Ride 2017 1

Suzuki Ride 2



Suzuki Bike